HUMAN AND TECHNOLOGY: A NEW ANTHROPOLOGICAL TURN IN CULTURE

N. N. Pluzhnikova

Moscow Technical University of Communications and Informatics, Moscow, Russia

e-mail: n.n.pluzhnikova@mtuci.ru

Abstract. The relevance of the study is associated with the need for a detailed analysis of the new anthropological foundations in culture in the context of the new sociocultural situation. It the context of the digitalization of culture, in modern philosophy, interest is shifting to the study of technologies and their impact on human life and behavior. Also, the problem of studying the essence of man, his nature and spirituality fades into the background. The aim of the research is to study the processes of transformation of human understanding in the context of human-technology interaction in digital culture, the direct impact of these processes on human perception and behavior.

The author analyzes the processes of digitalization of culture. During analyzing the processes of digitalization of culture, the author relied on modern foreign theoretical and applied research, as well as on the hermeneutic method. This research is interdisciplinary, because it combines data from the fields of philosophy, neurophysiology and psychology.

The researching is accompanying such factors as: the transformation of a person into a resource for making technological decisions, pseudo-economic positivism, the formation of a model of a schizoid personality, the dominance of neuroscientific explanations in the field of human nature. The author describes a neurobiological model for explaining human behavior, which considers a person in terms of determinism. The result of this model is a deterministic understanding of consciousness. These circumstances allow us to conclude about the delayed effects of the digitalization of culture, one of the essential in which is the ignorance of a person and his spirituality. The author concludes that a significant consequence of the digitalization of culture is a new anthropological turn in the understanding of man and his spirituality. This anthropological turn testifies to the need to return to man and his spirituality, the basis for the study of which will be the creation of a new direction in modern Russian philosophical anthropology, which is of an interdisciplinary nature. In the context of the digitalization of culture, a rethinking of the very concept of a person, the spiritual aspects of his existence in modern society and culture is required.

Key words: digitalization, culture, human, technology, spirituality.

Cite as: Pluzhnikova, N. N. (2021) [Human and technology: a new anthropological turn in culture]. Intellekt. Innovatsii. Investitsii [Intellect. Innovations. Investments]. Vol. 6, pp. 123–128. DOI: 10.25198/2077-7175-2021-6-123.